## Verified Trades Marketplace - Designer Brief ### Project Overview We are building a professional online marketplace (web + mobile) for verified tradespeople. The platform connects skilled professionals (tilers, bricklayers, plumbers, ground workers, etc.) with businesses and individuals seeking their services. Verified tradespeople create profiles showing their skills, certifications, portfolios, references, location, and rates (hourly, daily, or per m²). Businesses pay to unlock verified contact information. ### Key Features 1. **Tradesperson Profiles:** * Name, trade, bio * Skills list * Portfolio images * Certifications (upload PDFs/images) * Rates (per hour/day/m²) * References from previous clients or employers (contact info hidden until lead is paid) * Verified badge * Optional availability calendar * Location 2. **Dynamic Unlock Pricing:** * Base unlock fee: €8.99 * Additional pricing based on: * Number of certifications (+€1 each) * Number of references (+€0.50 each) * Review score multiplier (e.g., 4.5–5 +20%) * Examples: * Basic: 1 cert, 1 ref, 3.2 → €10.49 * Mid-level: 3 certs, 3 refs, 4.1 → €14.49 * Elite: 5 certs, 5 refs, 4.7 → €19.19 3. **Search & Discovery:** * Filter by trade, rate, experience, verified badge, location * Map view optional 4. **Lead Purchase Flow:** * Businesses click “Unlock Contact” to pay for verified info * Access to email/phone and full references 5. **Optional Paid Upgrades:** * Profile boosts (€14.99/month) * Featured listings 6. **Review System:** * Positive/negative reviews affect unlock pricing * Verified customers only can leave reviews 7. **Admin Dashboard:** * Manage tradespeople and customers * Approve verifications * Track lead purchases, payments, and upgrades ### Design Notes * Clean, modern, mobile-first design * Profile-centric layout emphasizing professionalism * Transparent display of rates, reviews, and certifications * Clear call-to-action for unlocking contact info ### Monetization * Pay-per-contact from businesses * Optional tradesperson subscriptions for boosts/featured profiles * Dynamic pricing incentivizes high-quality profiles ### Early Access Strategy * Invite 100–500 tradespeople initially * Free to join, with incentives like founding member badges and boosts * Focus on verified profiles to attract businesses later * Referral program for tradespeople to grow supply quickly ### Branding & Name * Suggested names: VerifiedTrades, TradeTrust, HireAPro, ProVerified, HandiPro * Must check domain availability (.com/.ie) and trademark potential ### Goal * Create a trusted marketplace connecting high-quality tradespeople with businesses seeking flexible, professional services, while giving tradespeople control over rates, availability, and verification levels. *