We have an active Shopify account, domain, logo, photography, and clear brand direction. We are now looking for a developer to transform this foundation into a fully functioning, minimalist e-commerce experience that authentically reflects Palestinian heritage. This brand is rooted in preserving Palestinian Tatreez and Thoubs as living symbols of identity, resistance, and generational storytelling within the diaspora. The website must honor that heritage with intention and respect. The look: authenticity comes first. Every section, font choice, and colour should echo the cultural roots behind the products while still keeping the interface clean and modern. If you’re comfortable tweaking Liquid, CSS, and theme settings to achieve that balance, you’re exactly who I’m after. Core build requirements • Select and install a lightweight theme, then tailor it so brand elements stand out without clutter. • Upload all product photos and copy (content is ready) and organise collections logically for smooth browsing. • Configure navigation, search, and any necessary metafields so customers can find items quickly. • Set up PayPal as the primary payment gateway and confirm checkout flows work flawlessly from cart to confirmation. • Integrate basic marketing must-haves: a prominent newsletter signup and space for future customer reviews (apps are fine). Acceptance criteria 1. Homepage, collection pages, product pages, cart, and checkout all match supplied wireframe and brand guide. 2. Site loads in under three seconds on both mobile and desktop (verified via Shopify speed score). 3. A test order placed through PayPal completes successfully and triggers the correct email notifications. 4. All copy, images, and URLs are SEO-friendly and free of 404s. 5. 7–14 days of post-launch support for minor fixes. Please share a brief note on similar minimalist Shopify builds you’ve delivered and your estimated timeline. I’m ready to start as soon as I find the right fit.