I own an online tourist-souvenir shop on Shopify and it’s time the site pulled its weight in sales. My main objective is to rebuild the storefront so every design, copy, and technical choice pushes visitors toward a purchase. The new look should feel fresh and modern, load flawlessly on mobile, and keep the checkout flow friction-free. Alongside the redesign, I need solid SEO work woven in from day one. That means thorough keyword optimisation across pages, products, and metadata, plus a sustainable backlink-building strategy that earns authority from travel and retail-related sites. To make expectations clear, here’s what I need delivered: • A redesigned Shopify theme or fully customised layout ready to publish • Migration of all existing products, images, and content with no data loss • On-page keyword integration, updated meta titles/descriptions, and internal linking tweaks • A roadmap for acquiring quality backlinks, including initial outreach templates • Basic performance tracking set up in Google Analytics and Search Console so I can measure the sales lift If site-speed tweaks fit naturally into your workflow, great—every extra second helps conversion—but the non-negotiables are the rebuild, keyword work, and backlinks. Show me past Shopify projects that moved the revenue needle and let’s get started.