I need a results-oriented content-marketing campaign built around short, compelling videos that convert viewers into paying customers. The priority is clear—boost sales—so every creative and strategic decision must ladder up to measurable revenue growth rather than simple reach or vanity metrics. Here’s what I have in mind: develop a concise content-marketing plan, script and produce a series of product-centric videos (think explainer, testimonial, and comparison formats), and deploy them through the brand’s existing content hubs—website, blog, and any owned channels where visitors are already primed to buy. Optimisation is key, so strong calls-to-action, SEO-friendly descriptions, and conversion tracking with Google Analytics or a similar tool need to be baked in from the start. Deliverables • 4-to-6-week content calendar outlining video topics, publishing dates, and KPIs • 5 polished videos (≈90–120 seconds each), edited and captioned, ready for upload in 1080p H.264 • Metadata package: titles, tags, thumbnails, and on-page copy crafted for search and conversion • Simple dashboard or report template showing views, click-throughs, and sales at a glance Acceptance Criteria • Videos meet brand guidelines and pass a quick revision round • All links, CTAs, and tracking codes function correctly • First performance report delivered one week post-launch with actionable insights If this matches your skill set and you can own the project end-to-end—from ideation through post-launch analysis—I’m ready to get started. If you have any doubt, ask freely