Title: Social Media Manager for Natural Skincare Brand (Content + Scheduling + Engagement) About the Brand: PHI BOTANICALS is a 100% natural, small-batch, handmade skincare brand. We create hydrating serums, brightening creams, baby care, artisanal oils and more — using only nature-derived ingredients, no fillers, no synthetic fragrances, no harsh chemicals. We want our Instagram presence to reflect authenticity, purity and trust. ⸻ Responsibilities: We are looking for a long-term social media freelancer who can manage Instagram end-to-end with minimal daily input from me. Your tasks will include: Content Creation & Planning • Create 18-20 posts per month (mix of static, carousel & reels — reels preferred) • Create visually appealing, clean, premium-looking skincare content • Convert raw product footage (that I shoot) into high-quality edited reels • Create ingredient education posts (e.g., benefits of Rose Hydrosol, Mango Butter, etc.) • Develop a consistent monthly content calendar Posting & Scheduling • Schedule all posts using Meta Business Suite • Write captions, hashtags, and CTA’s • Maintain a consistent brand voice Community Management • Reply to comments • Respond to basic DMs (shipping time, ordering info, routine suggestions) • Engage with relevant pages for organic growth • Coordinate with micro-influencers for basic UGC • Basic analytics reporting ⸻ Requirements: • Experience managing Instagram for beauty, skincare, cosmetics, wellness, or natural brands • Good eye for minimal, aesthetic visual content • Strong reel editing skills (transitions, close-ups, ingredient storytelling) • Able to work independently and deliver without constant follow-up • Available for at least 3 months ⸻ What We Provide: • All product shots, clips & ingredient info • Clear brand guidelines • Smooth communication + fast approvals • Long-term work if performance is good ⸻ Budget: ₹12,000– ₹20,000 per month based on experience (Please share portfolio links + sample posts created by you)