I’m refreshing my e-commerce site and need concise, sales-driven website copy for the Home page. The copy should instantly communicate value, spark interest, and guide visitors toward a clear call to action that leads to purchase. Deliverables • Headline, sub-headline, and sectional body copy for the entire Home page (around 350–500 words, or the length you recommend for optimal conversion). • Compelling CTA text and micro-copy where needed. • SEO-aware phrasing that naturally weaves in my target keywords (which I’ll provide). • Up to two revision rounds after feedback. Workflow 1. Quick kickoff call so I can share brand voice, audience insights, and product range. 2. You send a first draft in Google Docs or Word. 3. We iterate until the tone and conversion goals are met. I’m looking for someone with proven e-commerce writing experience, an eye for persuasive language, and the ability to keep copy lightweight yet impactful. Please include links or snippets of Home pages you’ve crafted that demonstrate strong results.