My goal is to expand brand awareness through a targeted content-marketing push built around high-quality blog posts. I already know that blog articles will be the core asset, so I need a writer-strategist who can plan and produce engaging pieces that fit our voice, strengthen our SEO footprint, and spark conversation on social channels once published. Here’s how I picture the collaboration: you’ll start by proposing an editorial calendar based on quick market and keyword research, then draft each article with clear structure, relatable storytelling, and subtle calls to action that nudge readers toward our broader brand ecosystem. Every post should be original, optimized for the key phrase we agree on, and delivered ready for publishing in WordPress (including meta data, internal links, and a featured image suggestion). If you have ideas on repurposing snippets for our social feeds, great—those extras will help amplify reach and reinforce the awareness objective. Please share a couple of links to blog work you’re proud of, mention the tools you rely on for research or editing (Surfer, Semrush, Grammarly, etc.), and outline a rough timeline for the first three posts. I’ll review samples quickly and move forward with the writer who can combine strategic thinking with crisp, audience-friendly prose.