I need a luxury-level Shopify storefront for my women’s wear label. The visual direction is firmly “elegant and classic,” so think refined typography, generous white space, and a colour palette that feels timeless rather than trendy. From homepage to checkout, every interaction should reinforce the brand’s premium positioning and deliver a smooth, high-end shopping experience on desktop and mobile alike. High-Conversion E-commerce Platform Development for "The Sundari" Premium Indian wear Brand 1. Executive Summary We are seeking an experienced e-commerce developer to design, build, and deploy a premium, high-conversion online flagship store for "The Sundari," a new women's ethnic wear label specializing in handcrafted Indian garments. The objective is to create an elegant, fast, mobile-first website that reflects a luxurious brand aesthetic with refined typography, ample white space, a muted color palette, and high-impact imagery. The platform must be scalable and optimized for speed and conversion, with seamless integration of Indian payment and logistics partners. 2. Core Requirements & Technology Stack The preferred platform is Shopify. The developer must deliver a clean, professional, and intuitive UX/UI. Design & Aesthetic Requirements: - Modern, premium Indianwear luxury aesthetic. - Clean layouts, neutral color scheme, and elegant typography. - UX focused on effortless navigation and strong visual merchandising. Core Functionality Requirements: - Advanced product filtering (Size, Color, Fabric, Price). - Customer review functionality. - Persistent wishlist synced across devices. - Easy backend management for non-technical staff. 3. Key Integrations & Technical Expertise Payment Gateway: Razorpay - Must be integrated into Shopify checkout. - Experience integrating Razorpay is mandatory. Logistics/Shipping: Shiprocket - Automated shipping labels, rate calculation, and tracking. Analytics & Marketing: - GA4 and Meta Pixel configuration. Customer Service: - WhatsApp Business chat integration. Sales Channel: - Instagram Shop and feed integration. Email Notifications: - Professional transactional email setup. 4. Deliverables & Scope of Work Page Structure: - Homepage - Collections pages - Product detail pages - Checkout flow - Support and policy pages - Blog section Performance & SEO: - Full mobile optimization - Image and page speed optimization - SEO-ready structure with proper meta tags and schema Business Features: - Shipping rule configuration - GST invoice setup (if required) - CSV-based product import Final Delivery: - Fully tested Shopify website - All integrations configured - Speed optimization report included 5. Project Submission Requirements Timeline: 10–15 working days Required from candidates: 1. Project approach overview 2. Details of previous Razorpay-Shopify integrations 3. Two portfolio links to relevant projects 4. Estimated timeline and cost The project will begin immediately upon selecting the development partner.