We are looking for an experienced web performance expert to improve the loading speed and Core Web Vitals of our product-based website. Website is on wordpress platform along with WooCommerce based small online shop. The primary goal is to optimize the website for: Google Page Speed Insights (Mobile & Desktop) Google Shopping / Google Merchant Center landing page performance Core Web Vitals compliance Faster product page loading Scope of Work Improve PageSpeed score (especially mobile) Optimize LCP, CLS, and interaction delay Reduce server response time (TTFB) Optimize images (compression, next-gen formats, lazy loading) Minimize CSS / JS blocking resources Remove unused scripts/plugins Improve caching and compression Fix any structured data or technical SEO issues affecting Merchant Center Ensure product pages load under 3 seconds Deliverables Mobile PageSpeed score above 80 (if technically possible) Core Web Vitals marked as “Good” Before vs After performance report Summary of changes implemented Requirements Proven experience with website speed optimization Experience improving Google Merchant Center landing page quality Ability to explain technical improvements clearly Please share 2–3 examples of websites you have optimized Additional Notes This is a performance-focused technical project (not SEO content marketing). Future ongoing SEO work may be awarded separately based on results.