Overview We’re a father-and-son team launching a family-owned hot tub and spa service & repair company. I’ve worked in the hot tub industry for over 15 years, handling installations, repairs, and full-service maintenance. My son ran his own successful travel agency before we decided to join forces and build something together — a family business rooted in honesty, hard work, and service. We proudly serve Pennsylvania, New Jersey, Delaware, Maryland, and parts of New York, offering dependable, affordable, and professional hot tub and spa services. We’re looking for an experienced web designer/developer to build a clean, conversion-focused, and SEO-optimized website that tells our story, showcases our services, and converts visitors into paying customers. Platform The designer may choose any platform (WordPress, Webflow, Squarespace, Wix, custom HTML/CSS, etc.) — as long as: It’s mobile-friendly and fast-loading. We can easily edit text, photos, and pricing later. All forms and buttons work flawlessly (call, text, quote, contact). Basic SEO setup is done correctly (titles, meta, alt text, sitemap). Pages Required 1. Home Page Purpose: Convert visitors into leads immediately. Include: Hero section with powerful headline (“Expert Hot Tub & Spa Service You Can Trust”). Subheadline (“Family-Owned & Serving PA, NJ, DE, MD, and NY”). Two main buttons: “Request a Quote” and “Call Now.” Quick overview of main services. Why choose us (family-owned, 15+ years experience, honest pricing). Service area list or simple map. Brand logos: Jacuzzi, Wellis, PDC, Artesian, Dream Maker, Clearwater. Testimonials section. Final CTA banner. 2. About Us Tell our story — father and son teaming up to build something meaningful. Include: 15+ years of hands-on experience. Focus on family, quality, and customer relationships. How supporting our company supports the American dream. Optional photos of us working. CTA: “Request Service” button. 3. Services Dedicated section for each core service: Hot Tub Repair Spa Maintenance & Cleaning Parts Replacement Leak Detection Pump/Heater/Electrical Work Cover Installation & Replacement Winterization / Start-Up Each should have: Short explanation of what’s included. Why it matters (benefit-driven copy). CTA: “Book This Service.” 4. Maintenance Plans We’ll offer recurring service options. Include: Three plan levels (Monthly /Quarterly / Bi Weekly). What each includes (monthly checks, cleaning, chemical balancing, etc.). Clear “Request Quote” button. 5. Service Areas Purpose: SEO and trust. Include: Header: “Proudly Serving PA, NJ, DE, MD, and NY.” Short paragraph for each state. Map or region list. 6. Gallery Show real results — before/after photos, installations, repairs, spa maintenance. Captions optional. 7. Reviews Customer testimonials section. We can provide text-based reviews or link out to Google Reviews later. 8. Contact / Request Quote Purpose: Main lead funnel. Form should include: Name Phone (required) Email Address / ZIP Service type (dropdown) Message box for issue description File upload (optional photos) Also show: Phone number (click-to-call) Business email Hours of operation Map embed or “Serving Your Area” image CTA: “Submit your request and we’ll contact you within 24 hours.” Design Style Modern, clean layout with spa-like colors (whites, blues, teals). Professional and calming, not corporate or cluttered. Family-owned vibe but visually strong and credible. Big buttons, readable text, plenty of breathing room. Real photos or quality stock images related to hot tubs, spas, and service. SEO Requirements Keyword-friendly page titles and meta descriptions. Target keywords: hot tub repair, spa service, Jacuzzi repair, hot tub maintenance, etc. Alt text for all images. Proper header structure (H1, H2, H3). Basic sitemap and robots.txt setup. Functionality Click-to-call and text features on mobile. Fast-loading pages. Secure SSL setup. Working contact forms (send to my email). Google Analytics and Search Console integration. Optional blog for maintenance tips (quote separately). Deliverables Fully functional, live website. Domain connected (we’ll provide it). All forms and links tested. SEO and Google indexing ready. Clear instructions or short tutorial on how to edit text, add photos, or update services later. Bonus Points If You Can: Write or polish the copy (especially service descriptions). Handle local SEO setup (Google Business Profile integration). Provide a simple logo animation or intro banner. Budget & Timeline Budget: Open to fair offers based on scope and experience. Timeline: Ideally 2–3 weeks for full delivery. Payment: Milestone-based (50% upon design approval, 50% on launch). To Apply Please include: 3–5 examples of service-based or home repair websites you’ve built. What platform you’d recommend (and why). Your estimated timeframe.