My site is live, products are listed, and traffic is arriving, yet the sales curve is flatter than I’d like. I want a marketing-minded web designer to dissect the current experience and show me exactly how to lift conversions. The mission is clear: every change you suggest should push visitors closer to “Buy Now.” I’m especially concerned with the first impression our Home page makes and the persuasive power of each Product page. While you’re inside the markup, I also need on-page SEO tightened so we gain qualified traffic instead of random clicks. Here’s what I expect back from you: • A screen-captured audit of the Home page and a representative set of Product pages, pointing out design, copy, and layout friction that may be blocking sales. • A prioritized SEO checklist covering keyword usage, meta data, internal linking, page speed, and any quick-win schema items. • A concise action plan that pairs every issue with a recommended fix, estimated impact, and rough level of effort—so I can queue tasks in the right order. I’ll provide full front-end access, recent analytics, and any branding assets you need. Please ground your advice in best-practice CRO, modern responsive design, and white-hat SEO techniques. If something is opinion, label it as such; if it’s backed by data or a proven framework, cite it. The engagement is complete once I can hand your report to my developer and implement without guesswork.