We are seeking an experienced web designer/developer to update and improve our active e‑commerce site: www.beautifallyblack.com. The site is live and functional, but it needs a design refresh and technical improvements to make it more professional, user‑friendly, and competitive. Scope of Work • Content updates: Edit and enhance product descriptions, update text across pages. • Colour scheme & branding: Apply a modern, cohesive palette and unify brand identity. • Image updates: Replace existing visuals with high‑quality, consistent product and lifestyle images. • Navigation improvements: Streamline menus and categories for easier browsing. • Performance optimization: Improve site speed, mobile responsiveness, and SEO. • Technical review: Identify and implement upgrades for security, functionality, and user experience. Deliverables • Refreshed design and branding. • Updated content and images. • Improved navigation and performance. • Recommendations for further upgrades. We want the site to feel modern, polished, and trustworthy, while keeping its core e‑commerce functionality intact. Please share your relevant experience and estimated fixed timeline/cost.