I need a specialist who can take full control of my Google Ads account, configure Google Tag Manager correctly, and drive a steady flow of qualified leads. My immediate goal is lead generation, and I serve both B2B and B2C audiences. Here’s the current situation: I already have a few campaigns running, but their performance has stalled. I want those campaigns overhauled while also launching fresh, well-structured campaigns where gaps exist. Accurate tracking is essential, so every form submission, call-button click, and key on-site action must be recorded cleanly through Tag Manager and surfaced in Google Ads and Google Analytics for clear attribution. Deliverables I will review: • Full Google Ads account audit with a concise action plan • Clean Google Tag Manager container with conversion events, remarketing tags, and GA4 integrated • Rebuilt or newly created search, display, and remarketing campaigns with solid keyword lists, ad copy, and extensions • Ongoing bid, budget, and audience optimisations for at least the first two weeks, including clear before-and-after metrics on CPA and lead volume I’ll provide access to the existing account, recent performance data, and any creative assets you need. If you have a proven track record in lead-focused Google Ads management and Tag Manager implementation, let’s get started.