I’m launching a subscription-based trading community and already have plenty of video, chart and market-analysis content ready to go. What I now need is a full funnel that starts with high-impact Facebook video ads and ends with paid subscribers inside the community. Advertising is the first priority: the core of the job is planning, producing and managing Facebook video campaigns that consistently attract the right audiences and drive them toward a sign-up. I expect you to handle audience research, creative editing, copywriting, pixel setup and ongoing optimisation so we learn fast and scale what works. Those ads have to land on pages that convert, so I also need you to spin up a clean, persuasive website and dedicated landing pages—mobile-first, fast, and integrated with whatever payment gateway or e-mail service you prefer. Feel free to suggest complementary channels such as Instagram or Google Ads once Facebook is profitable, but the initial push must be on Facebook video. Tracking and reporting must be transparent: I want to see cost-per-lead, cost-per-subscriber and retention metrics in a simple dashboard. Deliverables • Facebook video ad strategy, creative assets, targeting and live campaign management • Conversion-optimised website (home, about, checkout) • Dedicated landing page funnel wired to e-mail/CRM and payment processor • Weekly performance report with clear next-step recommendations If this end-to-end build can demonstrate a predictable cost-per-subscriber, there’s scope for long-term collaboration and bigger ad budgets.