Crypto Content Strategy Specialist -- 2

Customer: AI | Published: 17.10.2025

I want a fresh, professional look at BlackCroww (https://blackcroww.com/) from a marketing perspective. Your mission is to study the product, audiences, and competitive landscape, then hand back a detailed plan that will amplify our brand presence and footprint across North America, Europe, Asia, and Australia. Scope • Perform a rapid but thorough audit of our current site, messaging, and visual identity. • Map key personas in the four regions above and define the core value propositions that resonate with each. • Recommend the right content mix—blogs, long-form guides, thought-leadership threads, short-form video, infographics—aligned to crypto natives and newcomers alike. • Lay out channel tactics for social media, email marketing, content marketing, plus any other promising routes you spot (e.g., community partnerships, influencer engagement). • Provide a 30-day content calendar and sample post/email outlines that reflect geo-specific nuances (tone, terminology, timing). • Suggest design tweaks or new creative concepts that visually reinforce our positioning and aid conversion. • Include clear KPIs and an execution timeline so I can hand the plan to an in-house or external team without extra rework. Deliverables should arrive as a concise PDF/Google Slides deck with an accompanying spreadsheet for the content calendar. Cite any tools or data sources you rely on (Google Analytics, Similarweb, Semrush, etc.) so we can replicate insights later. If you’re passionate about crypto, adept at turning market data into compelling stories, and confident in multi-region strategy, this brief is for you.