I’m Hafsa Maqbool and my immediate priority is to strengthen my online presence through a more compelling, higher-performing website. The site is live but it isn’t attracting or retaining the kind of audience I need, so I’d like help refining both how it looks and how easily it can be found. Here’s what I have in mind: • A fresh, responsive visual design that feels modern and aligns with my brand personality. • On-page SEO improvements—clean semantic markup, metadata, headings, and image optimisation—to lift search visibility. • Speed and performance tweaks so pages load quickly on mobile and desktop. • Clear guidance on content structure and any lightweight copy adjustments that could improve engagement and conversions. • Basic analytics integration so I can track traffic growth and user behaviour once the updates go live. I’m open to the tools and frameworks you’re most comfortable with (WordPress, Webflow, custom code, etc.) as long as the final site is easy for me to maintain. After launch, a brief hand-over or walkthrough would be appreciated so I can handle routine edits independently. If this matches your expertise, tell me how you would approach the redesign and optimisation, how long you estimate each stage will take, and any past examples that show similar success. I’m ready to get started as soon as we align on scope and timings.