I’m looking for an SEO-savvy reputation manager who can push a single unfavorable news article lower in Google’s results. The focus is on fast, low-touch tactics that fit a starter budget. Scope of work • Run a quick audit of the current SERP for my brand name and the individual’s first, middle, and last name. • Draft an engaging, keyword-rich press release that highlights positive information about us. • Distribute that release through reputable (free or low-cost) PR channels and build a handful of quality backlinks pointing to it and any other positive pages you identify. • Re-index the new content via Google Search Console or similar tools and provide basic on-page tweaks or meta suggestions if you spot easy wins. Deliverables 1. One press-release text file ready for distribution. 2. Proof of distribution and the live URLs created. 3. A brief before-and-after ranking snapshot for the target keyword set. 4. A short action plan (bullet points) outlining next inexpensive steps I can take on my own. Tools and skills that will help: Google Search Console, Ahrefs/SEMrush, basic outreach or PR distribution networks, and solid keyword optimization practices. Time frame is flexible but I’d like to see initial movement within a couple of weeks. If this quick test shows results, there’s potential for a longer engagement.