Kadwish.com: Final MVP Product Structure This document outlines the final, detailed structure for the Minimum Viable Product (MVP) of Kadwish.com, covering all category types, pricing tiers, and add-on features. 1. Content & Category Structure The platform launches with 13 Main Categories for card wishes, covering both general and locally significant events. * Birthday * New Year * Eid Fitri (Hari Raya) * Eid Adha * Chinese New Year * Anniversary * Christmas * Graduation * Newborn * Corporate * Get Well Soon * Motivation * Help/Info Update (Platform updates and information) 2. Product Tiers & Pricing Model Each main category contains two card types: Static (Image) and Motion (Video/GIF). A. Static Card (Image) Tiers * Basic (Free): Offers 4 themes per category at $0.00. Allows for basic text input. * Premium: Offers 20 themes per category at $5.90 per Card. Allows full customization, including Recipient Name and Face Photo Upload. B. Motion Card (Video/GIF) Tiers * Basic (Free): Offers 4 themes per category, priced at $7.90 per Card. Allows for basic text input. * Premium: Offers 20 themes per category, priced at $12.90 per Card. Allows full customization, including Recipient Name and Face Photo Upload. 3. Customization & Optional Add-Ons These are optional, paid features that can be added to any paid card (Static Premium, Motion Basic, Motion Premium). * Music Add-On: Priced at $2.90. This allows the user to select a track to be merged with the card. * Second Page Card: Priced at $3.90. This adds an extra digital page for writing lengthy notes or extra messages. 4. Subscription Offer This serves as the primary upsell for unlimited access and advanced features. * Subscription Price: $12.90 per Month. * Benefits: Provides unlimited access to ALL 624 themes and includes all core customization features (Recipient Name, Face Photo Upload). It also grants access to advanced features like Scheduled Send and MP3 Music Upload. 5. Key Technical Notes * Customization: All premium cards must support Face Photo Upload and Recipient Name placement. * Motion Rendering: The final Motion Card (video) must be created using a server-side process (e.g., FFmpeg) to embed the custom text, photo, and music before sharing. * Delivery: The final product must be shareable via a unique, hosted link, or as a direct file download.