We are looking for an experienced SEO specialist to help us significantly increase the total number of ranking keywords for our e-commerce platform Scout, a premium Arab gifting and artisan marketplace. Project Objective Increase the total number of keywords ranking on Google (Top 100, Top 50, Top 20, and Top 10) and validate all results directly through SEMrush. This is a KPI-based project, where payments will be tied to visible improvement in SEMrush keyword metrics. Responsibilities - Perform keyword research for products, categories, and gift-related searches - Optimize existing pages (titles, descriptions, internal linking, schema, etc.) - Improve long-tail keyword coverage across Scout’s product catalog - Build semantic keyword clusters and map them to relevant pages KPI & Verification All improvements must be visible through SEMrush, including: - Increase in total ranking keywords and in keyword visibility score - Increase in keyword distribution (Top 50 / Top 20 / Top 10) Payments will be released based on verified SEMrush results, not reports.