I’m launching a brand-new Shopify storefront focused solely on selling services, not physical or digital products, and I need someone who can take the project from blank canvas to polished, conversion-ready site. Because I don’t yet have a logo, palette, or typography, part of the assignment is to craft a full visual brand identity that feels fresh, modern, and minimalist—think clean lines, generous white space, and subtle accent colours that guide the eye without overpowering the content. Once the branding is set, I’ll need the Shopify theme customised (you can start with Dawn, Motion, or another lightweight theme you recommend) so the look and feel remain consistent across the homepage, service detail pages, and checkout. Clear service bundles, an intuitive booking or enquiry flow, responsive design, and fast load times are non-negotiable. Deliverables • Logo, colour palette, and font selection packaged for web use • Fully configured Shopify store with menus, pages, and service listings • Payment gateway, shipping (if needed for ancillary items), and tax settings optimised for services • Basic SEO setup: meta titles, descriptions, and alt tags aligned with the new brand • Final walk-through and hand-off so I can manage updates confidently If you have a portfolio that shows crisp, minimalist Shopify builds—or if you’ve taken a service-based business online before—please share it along with your estimated timeline. I’m ready to start as soon as I find the right fit.