Our early-stage marketing site needs a complete visual and functional refresh in Figma, ending with a clean hand-off for our front-end team. The redesign has four clear objectives: strengthen our brand identity, generate more qualified leads, introduce a set of lightweight interactive elements, and noticeably elevate overall UX. The new pages should be designed carefully after brainstorming looking into the reference links that are supplied in the project brief with the help of Figma tool. What matters most The current layout feels dated and fragmented. I want smoother navigation flows, faster-loading templates, and a modern, eye-catching aesthetic that still stays true to our mission. Consistency across typography, colour, spacing, and component behaviour is essential because this project will become the foundation of our broader design system. Key enhancements • Navigation: restructure the information architecture so visitors reach key conversion pages in two clicks or less. • Performance cues: build designs that anticipate optimal asset sizes and lazy-load behaviour to help engineering achieve better page speeds. • Visual appeal: Interactive, bold yet minimal styling with clear hierarchy, fresh iconography, and subtle motion to draw focus to CTAs. • Interactive elements: prototype interactive features and an FAQ accordion inside Figma so developers can replicate exact animations and states. Deliverables for hand-off • Full desktop and mobile Figma file, organised by pages and reusable components • Shared component library + colour & type scales aligned with our new branding • Clickable prototype covering all key user journeys (landing → sign-up) • Red-line specs and exportable assets for engineering, including hover/active states • A brief written rationale explaining key UX choices and how they support lead generation • Final deliverables - all figma design files + files types (such as jpg, png, pdf) + wireframe + moodboard + storyboard + developer format + figma design files access via html + css Acceptance criteria Designs are approved once the prototype passes an internal walkthrough showing friction-free navigation, loading-aware layouts, and the specified interactive elements functioning smoothly in Figma. Tools Figma is mandatory; FigJam or similar for quick user-flow mapping is welcome. If you thrive on turning rough ideas into production-ready design systems and you care about both aesthetics and performance, this should be a straightforward, high-impact engagement. Our Domain: www.excellious.com Reference sites: https://fueled.com/ https://www.halo-lab.com/ https://sendbird.com/ https://goodbrand-io.webflow.io/ https://ourownbrand.co/ 1- Total - 16 New Pages (including the 5 Case Study Pages (reference documents) that are supplied / attached with project brief. 2- Total - 15 Existing Pages that are already created with the help of WordPress (Elementor) plugin needs to be completely revamped / redesigned. PLEASE NOTE: ALL OF THE PAGES / REDESIGNED / HAS TO BE RESPONSIVE ON ALL DEVICES, OPERATING SYSTEM AS WELL ALL BROWSERS. Requirements - Skills & Experience: --------------------------------------------------- - Experienced Figma designer - UI/UX designer. - Proficient in designing and creative skills - Strong knowledge on Adobe Illustrator, Adobe XD