I’m refreshing my website and need persuasive, SEO-friendly copy for the homepage. The goal is to capture visitors’ attention within the first few seconds, clearly present our value proposition, and guide them toward a single call-to-action. Scope of work • Craft 500–800 words of original homepage content (headline, sub-headline, body copy, micro-copy for buttons). • Reflect our brand voice—approachable but professional. I’ll share a style guide and key product details. • Weave in up to 10 focus keywords naturally for on-page SEO. • Deliver a concise meta description (max 160 characters) optimized for click-through. • Provide two rounds of revisions so we can fine-tune tone and messaging. What I’m looking for • Proven experience in content writing for websites, specifically homepages. • Ability to structure copy that flows—from hook to benefits to clear CTA. • Familiarity with basic SEO principles (keyword placement, readability, keyword density without stuffing). Deliverables 1. Draft homepage copy in Google Docs or Word. 2. Final copy after revisions, plus meta description. Timeline First draft within 5 days of project start; final version within 3 days of receiving feedback. If you’ve written high-performing homepage content before, share a link or attachment. I’m ready to start as soon as I find the right fit.