Our marketing team needs a clear, data-driven picture of how our customers break down by age. The single objective is to identify customer segments, with age group as the primary slicing dimension. I will supply the raw dataset in a standard tabular format; once you have it, you will explore, clean, and model the data to surface meaningful age-based clusters and the behaviours that characterise each one. To make the insight immediately usable, please deliver: • A short, well-commented notebook (Python, R, or your preferred tool) that walks through the analysis step by step. • A concise report or slide deck summarising the final segments, the logic behind them, and recommended next actions. • Visualisations—charts or dashboards—that clearly show how each age segment differs in size, value, and behaviour. The work is complete when the notebook reproduces all figures and the report presents three or more distinct, actionable age-driven segments that our non-technical managers can understand at a glance.