I’m looking for a skilled copywriter who can craft engaging, conversational content across three key channels—our email newsletter, the company blog, and LinkedIn. Scope • Plan and write short and long-form pieces that feel like a friendly conversation, not a press release. • Focus every article or post on sparking engagement rather than hard selling. • Rotate through the following topic pillars so our audience never gets bored: – Industry trends we should all be watching – Behind-the-scenes company updates that humanize our brand – Real customer stories that showcase outcomes and lessons learned What I’ll provide • A rough content calendar with due dates and high-level talking points. • Access to subject-matter experts for quick interviews or quotes. • Brand voice guidelines so your tone stays consistent across channels. What I need from you • Headlines, teasers, and full copy for each channel, optimized to each platform’s nuances (e.g., newsletter previews vs. LinkedIn snippet length). • A clear call-to-conversation in every piece to drive likes, shares, and comments. • Light formatting suggestions—sub-headings, bullet lists, or pull quotes—so design hand-off goes smoothly. Success looks like content that earns above-average open rates in email, healthy time-on-page for blog posts, and lively comment threads on LinkedIn. If you enjoy turning company insights into stories people actually want to read, let’s talk.