I’m Azis from Indihome’s sales-marketing team and my top priority right now is customer retention. At the moment we keep subscribers engaged mainly through our Loyalty Programs, but I sense we’re leaving value on the table and would like a fresh, data-driven upgrade. Here’s what I need: • A concise audit of the existing loyalty scheme—reward structure, communication flow, pain points, and churn triggers. • A practical improvement roadmap backed by clear KPIs and timelines. Feel free to weave in complementary touchpoints such as targeted email or social media if they strengthen retention. • Launch-ready assets (copy, visuals, automation flow, or referral mechanics—whichever best matches your skill set) for at least one enhanced campaign. • A simple tracking framework so my in-house team can monitor performance and iterate quickly. Hands-on experience with CRM platforms, marketing automation, referral systems, or similar retention tools will be extremely valuable, and knowledge of the Indonesian telco space is a definite plus. I’m happy to tackle this in stages—quick audit first, strategy second, implementation support as the final phase. Tell me how you’d approach each step, share relevant case studies, and outline your timeline. I’m ready to get started as soon as we hit the right fit.