I run a BNB-based project and need a clear, executable marketing strategy that focuses entirely on community building. The goal is to turn casual token holders into an active, loyal community that drives conversation, advocacy, and organic growth around our BNB token. What I need from you • A step-by-step community-building roadmap tailored to BNB ecosystems, from pre-launch momentum through sustained post-launch engagement. • Practical tactics for attracting first-wave members, sparking daily discussion, and converting newcomers into long-term supporters. • Detailed recommendations on channel structure, moderation workflows, event cadence (AMAs, giveaways, referral contests), and content themes. • Growth metrics and KPIs we should track to measure success and iterate quickly. Scope & collaboration You should be comfortable working with typical crypto community platforms—Telegram, Discord, Reddit, or any others you think would be effective—though I’m open to suggestions on which channel mix will best serve our goals. Hands-on experience with BNB-centric audiences is essential so that every tactic feels authentic to this niche. Deliverables 1. Written strategy deck or document (PDF/Slides) outlining the roadmap, engagement tactics, and KPIs. 2. A 30-minute walkthrough call to clarify the plan and answer questions. 3. A concise checklist I can hand off to my moderation team for immediate implementation. Acceptance criteria • Strategy references BNB token specifics (fee mechanics, utility, staking, etc.) where relevant. • All tactics are actionable within realistic time frames and team sizes. • KPIs are clearly defined and easily trackable. If you have a proven track record building engaged crypto communities—especially around BNB or BSC projects—I’d love to see examples. Let’s create a thriving hub for our holders and future supporters.